"If you choose to buy the non-Fairtrade product, you are actively choosing to contribute to the poverty of others".

Most of us are familiar with fair trade. But there's truth in the old adage that familiarity breeds contempt. Take a moment to consider the implications: for NON-fair trade products, we do not know whether producers work in safe conditions, are paid enough to live on or have any chance to develop their communities.
In fact, we know the stark reality is that many supply chains shamelessly exploit workers and keep millions trapped in poverty.
As a prophetic action to demonstrate another way, a group of Christians started Traidcraft. Through the support of thousands of Christians, the fair trade movement has seen huge growth - but with this success comes greater competition for Traidcraft.
Traidcraft's role is still crucial: it is dedicated fair trade organisations like us which pioneer innovations in fair trade, support producer groups and seek new groups who desperately need the development fair trade allows.

Your Traidcraft stall needs your support.
We know you can buy Fairtrade products more cheaply in the supermarket- but where does the profit go? To shareholders.
Buy from a Traidcraft stall and you are supporting an organisation which exists to fight poverty through trade; a company which measures its success, not by profit, but by its volume of purchases from the developing world.
The 3 billion people living on under $2 a day have hope in the Traidcrafts of this world, which work to bring the benefits of trade to those who need it most.
Supermarkets play a role by growing volumes of purchases to existing Fairtrade producers - but these fair trade groups would not be there at all if Traidcraft and organisations like us had not invested in and worked with them.

There are millions more which still need this chance.
Traidcraft stalls are the backbone of everything that Traidcraft does. If you already support your stall - thank you! If not - why not start today?